upCampo founder serves as a judge on a project panel at Univest in Cuiabá (MT)

upCampo’s founder served as a judge on a project panel at Univest — Centro Universitário, in Cuiabá, helping evaluate work in the field of Science and Technology.

His participation strengthens the connection between the academic community and the development of solutions for agribusiness, while bringing hands-on field experience closer to the training of new professionals.

upCampo’s own story began in this environment. The company grew out of a graduate project that evolved from an app for pest scouting into a complete farm operations management platform.

During the panel, the founder sat alongside other judges, fostering a rich exchange of perspectives and contributing to the development of the projects presented.

The experience also highlighted the importance of initiatives that encourage innovation from the ground up, supporting students as they develop ideas and solutions that may shape the future of the sector.

upCampo remains connected to this movement, valuing education, innovation, and a stronger ecosystem that drives agriculture forward.

We keep encouraging new ideas and building the future of farming.

Frequently asked questions

Did upCampo’s founder serve on a project panel at Univest?

Yes. upCampo’s founder served as a judge on a Science and Technology project panel at Univest — Centro Universitário, in Cuiabá, Mato Grosso, Brazil, alongside other judges.

How did upCampo start?

From a graduate project. upCampo began as an app for pest scouting and evolved into a complete farm operations management platform, founded in 2019 in Mato Grosso, Brazil.

Why does upCampo take part in academic initiatives like the Univest panel?

To bring hands-on field experience closer to the training of new professionals. upCampo, which was born in the academic environment, values initiatives like the Univest panel in Cuiabá, Mato Grosso, that encourage innovation from the ground up and support students in developing ideas for agriculture.

What is up.Monitora?

It is upCampo’s pest scouting module: the scout records the IPM survey in the app, point by point, with photo and coordinates, even without signal, and the agronomist receives a map and a report to decide based on the farm’s action threshold.

Is upCampo based in Cuiabá?

Yes. upCampo was created in Mato Grosso and has been a resident of AgriHub, in the FAMATO building in Cuiabá, Mato Grosso, since 2025.