upCampo exhibits at Show Safra in Lucas do Rio Verde (MT)

upCampo was an exhibitor at Show Safra in Lucas do Rio Verde (MT), marking an important moment in the company’s journey in agtech.

This participation has special meaning. In 2018, upCampo’s founder attended the event for the first time, when the company was just starting out, looking for opportunities and potential customers.

That time, the deal didn’t move forward. But a long-term goal remained: to one day return to the event as an exhibitor.

Over the following years, he kept coming to Show Safra as a visitor, following the industry’s progress up close and building connections.

In 2026, that goal came true.

Even with a modest space, exhibiting means more than being there — it reflects work built with consistency, closeness to the field and a focus on organizing farm operations.

The journey highlights an important point: growth in agriculture happens gradually, with a clear vision and steady execution.

upCampo keeps growing alongside the industry, helping farms achieve more efficient management that is connected and data-driven.

Onward.