Agtech in action: upCampo takes part in Agtech Meeting 2025
upCampo took part in Agtech Meeting 2025, reinforcing its commitment to agtech and to better farm management in the field.
By upCampo
upCampo was at Agtech Meeting 2025 in Piracicaba, taking part in another edition of one of the leading events focused on innovation in agribusiness.
The event, hosted by PwC Agtech Innovation, brings together companies, startups and professionals who are building the future of the industry through technology.
Agtech in the spotlight
At the event, upCampo had a booth where we presented our solution and exchanged experiences with growers, partners and other industry professionals.
More than showing the product, it was a valuable chance to listen, understand different realities and see up close how agtech is evolving in practice.
Connections and lessons for the future of farming
Agtech Meeting reflects an increasingly clear trend: agriculture is becoming more technology-driven, connected and data-oriented.
And this progress doesn’t come from tools alone, but mostly from people who are willing to rethink how they produce and manage.
Being part of this environment strengthens our conviction that upCampo is on the right track, helping farms achieve more organized, efficient management aligned with the demands of modern agriculture.
We remain motivated to grow alongside the industry and be part of this transformation.
Frequently asked questions
Did upCampo take part in Agtech Meeting 2025?
Yes. upCampo took part in Agtech Meeting 2025, held in Piracicaba, São Paulo state, Brazil, with a booth to present the platform.
Who organizes Agtech Meeting?
PwC Agtech Innovation. Agtech Meeting, held in Piracicaba, São Paulo state, Brazil, is hosted by PwC Agtech Innovation and brings together companies, startups and professionals building the future of agriculture through technology.
What did upCampo do at Agtech Meeting 2025?
upCampo presented the platform at its booth and exchanged experiences with growers, partners and other industry professionals. At Agtech Meeting 2025, in Piracicaba, São Paulo state, upCampo also listened to different realities and followed up close how agtech is evolving in practice.
Is upCampo connected to PwC Agtech Innovation?
Yes. upCampo has an address at PwC Agtech Innovation in Piracicaba, São Paulo state, and at Moon Hub by PwC Agtech Innovation in Uberaba, Minas Gerais, as well as at AgriHub in Cuiabá, Mato Grosso, where it has been a resident since 2025.
What is upCampo?
It is a Brazilian farm operations management platform, created in Mato Grosso and founded in 2019, that connects the farm’s operations to its management: pest scouting in up.Monitora, work orders, inventory and cost per field in up.Operações, and the complete platform in up.360, which includes UPí, upCampo’s artificial intelligence that answers on WhatsApp.
